Published: Wed, February 12, 2020
Electronics | By Kelly Massey

Virtually 70Percent of United States smart speaker owners Utilize Amazon Echo Apparatus

Virtually 70Percent of United States smart speaker owners Utilize Amazon Echo Apparatus

Even though Amazon wasn't first-to-market with a voice assistant, it had first-mover advantage in smart speakers with its United States introduction of the Echo and built-in voice assistant Alexa in late 2014. Estimates report about 83.1 million people will use smart speaker this year, 13.7 percent uptick from last year.

In addition to this, users will also get a free third-generation Amazon Echo Dot with each purchase.

Where the Echo fall short on is language support, with other smart speaker brands having support for more non-English languages than Amazon's devices.

"Since Amazon first introduced the Echo, it has built a convincing lead in the US and continues to beat back challenges from top competitors", said Victoria Petrock, a principal analyst at eMarketer.

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"These statistics indicate that the challenges ahead of Apple HomePod", Google Home along with many others in asserting an important section of the USA intelligent speaker marketplace. Not only have the devices been relatively affordable, but by constantly updating Alexa and adding to its skills, the Echo has become more intuitive and useful over time. Since then, Amazon was aggressive in keeping its lead by constantly offering updates and features that further improved the existing device. "We'd expected Google and Apple to make more inroads in this current market, but Amazon has stayed competitive". In 2019 some 17.9% of smart speaker users owned a device made by one of the "other" manufacturers. Amazon does not have the same advantage in non-US markets. UU. This past year, that amount is forecast to achieve 30.5%.

Last season, the amount of smart speaker consumers at the USA will rise by 13.7percent to achieve 83.1 million.

In terms of future growth, the report finds that the number of users will continue to rise as voice assistants expand outside of the home and into more smart home appliances and cars. And let's not forget that both Google and Apple provide smartphone assistants - Google Assistant and Siri, respectively - who is use numbers dwarf Echo adoption. To put it differently, people interacting with a voice helper these days are likely doing it in their iOS or even Android telephone, not by speaking to Alexa. However, that market share is expected to be double that of its nearest competitor, Google, which held a 31.1% piece of the pie in 2019. That's 13.7% overall growth from past year.

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