Published: Mon, January 27, 2020
Electronics | By Kelly Massey

Google Cloud Will Power Activision Blizzard Games Like Call of Duty

Google Cloud Will Power Activision Blizzard Games Like Call of Duty

Both companies will utilize this deal to power new player experiences in Activision Blizzard's library of games.

"With more than 200 million gamers a day watching more than 50 billion hours of gaming content per year, YouTube provides gamers and their passionate fans with the most popular video gaming platform in the world".

You're forgiven if you're not quite sure where to tune in to watch the Call of Duty League 2020 Launch Weekend. The expanded relationship will use Google's cloud services worldwide to offer "optimal custom interactions, as Activision Blizzard can take advantage of Google Cloud's artificial intelligence tools to offer selected recommendations for in-game offers and differentiated gaming experiences".

"In addition to OWL, the Call of Duty League, Hearthstone Masters and Grandmasters, and the World of Warcraft Mythic Dungeon International and Arena World Championship will also be livestreamed and available on demand on their respective YouTube channels", according to Blizzard.

Overwatch, Call of Duty and Hearthstone count among the top streamed games on Twitch, the most adored game streaming platform around the world.

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It's unclear how any of this will affect viewer experience during livestreams of Activision Blizzard's eSports tournaments, but you only need to tune in to any one of the Call of Duty League matches kicking off tonight to find out.

In addition to YouTube's exclusive rights to Activision Blizzard live events, the gaming company struck a multiyear agreement with Google under which Google Cloud will serve as the preferred provider for Activision Blizzard's game hosting infrastructure.

The deal signed is a multi-year contract, but the exact number of years has not been made public. "Both the Overwatch League and Call of Duty League are the quintessential examples of world-class esports content".

Google has signed a deal with Activision Blizzard for streaming some of the hottest games.

"We're excited to partner with Google to drive the next generation of gaming innovation for the industry". There are many concerns about whether fans will be forced to pay for YouTube Premium to enjoy an ad-free experience on the platform, which would be on top of an additional fee if Blizzard chooses to maintain its all-access pass like the Overwatch League had past year.

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