Published: Fri, November 15, 2019
Life&Culture | By Sue Mclaughlin

Disney+ Issues 'Outdated Cultural Depictions' Warning in Old Movies

Disney+ Issues 'Outdated Cultural Depictions' Warning in Old Movies

They're reporting the Disney+ app was downloaded 3.2 million times in the first 24 hours (Variety says 89% of the downloads were in the US, with 9% in Canada and 2% in the Netherlands).

Disney shares rose 7.5 per cent to $149 in late day trading on the New York Stock Exchange. Of course, it's hard to quantify that number as the entertainment conglomerate is offering a free seven-day trial to its streaming service.

Combined with Disney's other streaming businesses - Hulu, which has 26.8 million subscribers, and ESPN+, which serves 3.5 million subscribers - the company now serves 40.3 million viewers in the United States, compared to about 60 million for Netflix.

However, although the day one numbers were three times the size of some previous forecasts, it was unclear how many of these new customers were from free promotions.

Subscribers have access to the company's biggest brands, including Marvel, Star Wars, Disney Animation and Pixar. Disney+, which has already touched a milestone by grabbing more than 10 Mn subscribers, seems to take it slow in the most emerging Indian market.

The streaming service launched in the early morning of November 12 in Canada, the U.S., and the Netherlands.

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Disney is giving subscribers a discount when they pre-pay for a year of service.

The next episode of the Disney Plus (or Disney+) Originals show you love so very much will roll out tonight. This could be another now unassailable geo-fence blocking us, or it could just be the fact that Disney+ is now getting hammered.

Variety notes that Disney+'s low $6.99 price point, an aggressive pre-order campaign that began at D23 in August already, Verizon's free one-year giveaway to their unlimited wireless customers, and more all added to this insane day one rush.

"It's that continual flow of new movies and shows that keeps us interested in a streaming service".

Currently, South African broadcasters like DStv and other third-party video services are able to broadcast Disney-owned shows and movies thanks to content licensing agreements.

Disney also made headway in fixing glitches after a rocky start. Eventually last night, we got a method that let Disney+ accept our payment details and actually log into the service... and then nothing worked.

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