Published: Fri, January 11, 2019
Electronics | By Kelly Massey

LG Debuts TV Of Tomorrow With World's First Rollable OLED TV

LG Debuts TV Of Tomorrow With World's First Rollable OLED TV

Korean tech giant LG has unveiled a TV which lets families reclaim their living rooms - by rolling up like a window blind when not in use. In Full View, the screen delivers a large-screen viewing experience. LG has created a TV with a display that seems to magically appear and disappear, a revolutionary innovation that seems to defy logic.

The company had an early prototype of its rollable OLED display behind the scenes of last year's event but says it will become a commercial reality later this year. This TV "reimagines space" and "addresses the human need for an aesthetically pleasing environment", LG's U.S. senior director of product marketing Tim Alessi told the audience this morning. That means 120Hz and AI image processing using LG's new Alpha 9 Gen 2 CPU.

All of LG's new OLED televisions, including the roll-up model, will be infused with Google Assistant and Amazon Alexa virtual assistant software as well at Apple AirPlay software. The "line view" mode partially shows the TV, letting you see the clock, picture or music controls without taking up the full space. Even in Zero View, users can enjoy music and other audio content which emanate from the 4.2-channel, 100W front-firing Dolby Atmos audio system.

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The other flagship from LG is the 8K 75-inch SM99 LCD TV which will bring 8K viewing to customers on a backlit screen rather than an OLED screen where each individual pixel generates its own light. The premium bloodline is clearly evident in the entire unit, from the brushed aluminum casing to the quality wool speaker cover designed by Kvadrat of Denmark.

We don't know much else about it at present, but will be catching up with the OLED TV R ourselves when we get to the show floor at CES itself.

There's also a mode LG calls "Line Mode" where the display will drop down so that only about one-fourth of the panel is showing to control on-screen music controls and home gadget apps. For more information, please visit www.LG.com. The company has offices in Toronto and Vancouver. These innovative products include cell phones, flat screen TVs, laptop computers and home appliances.

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