Published: Tue, June 12, 2018
Life&Culture | By Sue Mclaughlin

Breakfast? Nah, IHOb is the International House of Burgers

Breakfast? Nah, IHOb is the International House of Burgers

Yes, the company known for flapjacks will now be known as the International House of Burgers.

The "b" is for burger, and the temporary change is tied to a rollout of its new line of Ultimate Steakburgers, a line-up of seven sandwiches. But who cares? This is the internet and we've already reacted. On Monday (June 11), the restaurant chain finally shared their motives.

On it's Twitter page, the restaurant change said "Burgers so burgerin' good, we changed our name to IHOb".

You may have thought IHOP changed the last letter in their name for any number of reasons; however, the change from P to B only means one thing.

The burgers will be cooked on the same griddles as the chain's signature pancakes with a grill press to preserve the juices.

IHOP All You Can Eat Pancakes 17

Turkel said the new name may get consumers to think of IHOP as an establishment that serves more than a breakfast meal. "B-hold!", read the tweet.

White Castle joined the fun, too, with its own declaration: "We are excited to announce that we will be switching our name to Pancake Castle". "For burgers", the company's Twitter bio now reads.

Big changes are in store for the popular breakfast spot, IHOP. At certain locations, customers can try one of the new burgers for as little as $6.99, a price that includes unlimited fries and a drink.

For about a week, IHOP has been posting as "IHOb", and asking its fans to guess what the "b" stood for.

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