Published: Wed, May 16, 2018
Sci-tech | By Patricia Wade

Whole Foods discounts for Amazon Prime members coming this summer

Whole Foods discounts for Amazon Prime members coming this summer

"There have been gradual steps towards integrating Amazon and Whole Foods".

"This new Prime benefit at Whole Foods market is a flawless pairing of healthy and delicious food at even more affordable prices", said Cam Sibay, Vice president, Amazon prime.

Discounts for Prime members will work through the Whole Foods Market app. Amazon says Prime members will sign into the app using their Amazon accounts, and then scan the "Prime Code" inside the app when they check out at Whole Foods.

Experience upcoming Amazon program for Amazon prime members. However this is an interesting idea, tying together this idea of providing fresh foods at a good price to Prime members. To get the discount, Prime members will have to scan the Whole Foods app at checkout, after signing into the app with their Prime membership.

The system will give Amazon enormous perception into its Whole Foods shoppers. Amazon cut prices on many items at Whole Foods upon completing the acquisition past year, as part of its broader push into physical retail stores.

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Those perks are available now in Florida and will roll out to all other stores starting this summer.

Customers can also link their Prime account to their phone number so that when they shop at Whole Foods they only have to tap in their phone number at checkout.

Earlier this year, the companies launched free two-hour delivery on Whole Foods groceries in 10 test cities, through Amazon's Prime Now service.

The new perks could make Whole Foods cheaper than conventional grocers for about 8 million of its customers who already subscribe to Amazon Prime, according to Morgan Stanley analysts.

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